Omnia
Partners with The Radio Experience
to Offer Advanced RDS Technology
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Press
contact:
Clark Novak
eMarketing Specialist
+1-216-241-7225
23 March 2004, Cleveland, Ohio
Omnia Audio is
partnering with The Radio Experience (www.theradioexperience.com)
in a joint venture to provide the industry's most sophisticated,
easy-to-use dynamic data technology for broadcasters wishing to datacast
to RDS, HD Radio and Internet web pages.
“Broadcasters have
really begun to realize the positive potential in displaying dynamic
information related to their on-air activities," says Omnia President Frank
Foti. “There is a natural synergy between Omnia and The Radio Experience as
industry leaders in emerging technologies. As RDS and HD Radio deployment
grows, the ability to be able to provide broadcasters with equipment that
enables content-related information makes our partnership a natural fit.”
“This technology
partnership finally brings together all the pieces of the datacasting
puzzle,” says Allen
Hartle, president of
The Radio Experience. “Together, we can provide state of the art hardware,
designed to meet the needs of both the broadcast engineer installing the
system, and the needs of the programmer looking for a competitive
advantage.”
“RDS has been used
widely in Europe since the 1980's,” adds Hartle. “Now, as more cars sold in
the American market come equipped with advanced radios, broadcasters see the
advantages of adding the system to their service.”
RDS hardware products
offered by Omnia and The Radio Experience are slated to include an RDS
Encoder with integrated RDS Accelerator, to give broadcasters the ability to
send text information to both RadioText and Dynamic PS displays and a
Dynamic Data Processor that provides data distribution capabilities for RDS
and HD Radio. Software products will include “Now Playing” software to
interface RDS with automation systems for automatic music information
retrieval, and “NewsFlash”, which enables studio operators to broadcast up
to the minute weather reports, RDS Traffic alerts, Amber Alerts, and sponsor
participation in RDS, HD Radio and website displays.
Omnia / The Radio
Experience RDS products will be on display in the Telos / Omnia booth at the
Spring NAB convention. For more information, call Caroline Dorsey at Omnia
Audio, +1 216-241-7225, or Allen Hartle at The Radio Experience, +1
425-641-9043.
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Omnia, a Telos company, is world-renowned
for its digital audio signal processing expertise. Omnia audio
processors for FM, AM, TV, HD adio & DAB, Internet, and audio producton
are setting new standards for professional audio quality.
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